MCANN MANCHESTER
This is the overview of all the project in one place. I was tasked with generating a new logo and Instagram profile for McCann Manchester's new Youth Well Told brand. This was for the integration of students into creative industries especially design. This programme was specifically for students trying to get into industry.
Initial inspiration research on Pinterest started my serious look into environmentalism due to the large scale issue that older and younger generations usually conflict about.
Initial experiments with mixed exposure and environmentalism started my initial cutaway head style with the trees.
